Utilizing Virtual Passports to Engage Tourists and Visitors in Your City

Utilizing Virtual Passports to Engage Tourists and Visitors in Your City

With vaccination levels on the rise, there’s no doubt that people have begun to travel more. In fact, studies show that over the fourth of July holiday this month, air travel levels reached record highs compared to pre-pandemic numbers.  

While downtowns, both big and small, benefit from these visitors, making sure to engage those who choose to visit your destination is almost as important as getting them to come there in the first place. Small businesses, local restaurants, historic monuments and more, all benefit from an increase in activity.

SUMMERTIME ENGAGEMENT IN A COLLEGE TOWN

The city of Champaign, Illinois, for example, is an area that experiences the bustle of activity from its college-aged residents during the school year. During the summer-time, when those students travel home between semesters, there’s a brief lull in activity among the streets. However, with the local community coming out of the pandemic, Xander Hazel, Executive Director of Champaign Center Partnership, was eager to find a way to engage the local community and visitors to the area. 

Their event, 13 Thursdays, allows businesses in the Champaign area to offer promotions and get people visiting local businesses and restaurants. Now hosted through the Eventzee Scavenger Hunt App, the Champaign Center Partnership team thrives in engaging their visitors and community. 

“We highlighted all the business deals with QR code challenges (we call this the “business passport”) and included different types of challenges to provide fun scavenger hunt activities throughout the neighborhood,” said Hazel. “We also have giveaways throughout the summer to keep the momentum going and a grand prize at the end of the summer to encourage participation.”

The Eventzee scavenger hunt app is no doubt a fantastic tool when it comes to marketing your businesses and downtown areas, but it’s also a no-brainer when considering business logistics and environmental impacts. 

PAST EXPERIENCE WITH PASSPORTS

Prior to using Eventzee, the Champaign Center Partnership team printed hundreds of business passports, or coupon books with advertisements, that businesses would physically stamp when people redeemed a deal. Oftentimes, people would forget their booklet and need a new one. 

“We could give away 1,000 booklets, but we never knew how many people were actually using them,” Hazel said. “And then, we had to get the booklets back if people wanted to win prizes, so we had to take the extra step to establish drop-off locations. In 2019, the last year we did this promotion, we printed and distributed 1,000 booklets. Of those, we only got 6 booklets back.”

Person holding paper passports for an event in Champaign, Illinois.

Previous paper passports used by Champaign, Illinois, for their 13 Thursday downtown engagement event.

SUCCESS WITH EVENTZEE SCAVENGER HUNT APP DIGITAL PASSPORT EVENTS

Champaign’s experience with Eventzee’s scavenger hunt app has been much more successful this year. On top of reducing production and operation expenses, organizers were able to easily track player participation, communicate with participants in real time, and more. This year’s 13 Thursdays event has already seen greatly increased activity with almost 300 participants, and the versatility of challenge types has offered participants even more ways to play. 

Whether looking to set up a citywide self-guided tour, drive traffic to historical areas, or increase visitor engagement for local vendors and businesses, Eventzee has a solution. The Eventzee scavenger hunt app platform is free for participants to download, and has the most challenge types offered on the market, including QR code scanning, GPS, photo and video upload, and more. Every Eventzee event is customized to the organization or company branding.

The Eventzee platform allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Eventzee, go to eventzeeapp.com or contact sales@eventzeeapp.com.

CrimeCon Attendees Solve The Mystery With Eventzee Scavenger Hunt

CrimeCon Attendees Solve The Mystery With Eventzee Scavenger Hunt

In June 2021, the Eventzee team created and launched a special scavenger hunt for CrimeCon, a true crime convention in Austin, Texas. Utilizing Eventzee technology, Oxygen’s CrimeCon Challenge: The Hunt is On offered both in-person conference participants and virtual attendees the opportunity to test their knowledge of true crime, interacting with convention vendor booths or virtual spaces, and solving mysteries to win prizes!

There were two CrimeCon hunts attendees could join — the Austin hunt and the Virtual hunt. The former was for attendees at the in-person event in Austin, TX from June 4-6, while the latter was for those who had signed up for Virtual Access Badges

“We were excited to be part of an event as highly anticipated as CrimeCon,” said Craig Holland, CEO of Freeze Tag. “As fellow fans, our team enjoyed working with CrimeCon staff to create an event designed to engage true crime followers.”

Both hunts featured photo, video, text, and quiz challenges. They also featured QR Code challenges tailored to each event. Through text and quiz challenges, players were tested on shows in Oxygen’s roster, such as Cold Justice and Snapped, and also on more general facts relating to true crime. Many of these challenges also included clips from the popular shows using Eventzee’s video hosting feature.

Some text challenges also required players to unscramble certain true crime terms based on the challenge’s banner image.

Meanwhile, through photo and video challenges, players were invited to step into the role of detective, socialize with other attendees, and more. These challenges encouraged players to get creative and offered CrimeCon great content for sharing the convention’s experiences. 

For those who love solving murder mystery puzzles, a special QR code game was created. Attendees were tasked with tracking down hidden QR code “fingerprints” hidden throughout the event space, or in digital spaces, in order to solve a fictional crime. As each code was scanned players were awarded “letters” in the My Badges section of the app. Each QR code revealed a new letter and players had to solve for the name of the culprit by unscrambling all of the letters.

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About CrimeCon
From the latest cases to the latest scientific techniques. From the newest TV shows and docs to the best podcasts in the world. And from deep-dives into topics you didn’t even know existed to big ballroom sessions with personalities you watch every week—CrimeCon is the platform that delivers it all.

 CrimeCon events are equal parts education and experience. Organizers curate a wide-ranging program that has something for everyone and that combines hands-on learning with plenty of chances to have fun meeting speakers, podcasters, and other fans. 

About Oxygen
Oxygen is a multiplatform crime destination brand for women. Having announced the full-time shift to true crime programming in 2017, Oxygen remains one of the fastest growing cable entertainment networks with popular unscripted original programming that includes the flagship “Snapped” franchise, “Cold Justice,” “Killer Couples,” “Criminal Confessions,” and breakout hit event series such as “The Disappearance of Natalee Holloway,” “Dahmer on Dahmer: A Killer Speaks,” and “Aaron Hernandez Uncovered.” Available in more than 77 million homes, Oxygen is a network of NBCUniversal Entertainment & Lifestyle Group, a division of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience. Watch Oxygen anywhere: On Demand, online, or across mobile and connected TVs.

Eventzee Tours Chicago with “Curious City Scavenger Hunt” Powered By WBEZ Chicago

Eventzee Tours Chicago with “Curious City Scavenger Hunt” Powered By WBEZ Chicago

We’re excited to announce that WBEZ, Chicago’s NPR news station  launched a virtual community engagement event using the Eventzee scavenger hunt app. Utilizing Eventzee technology, the “Curious City Scavenger Hunt: Chicago Eats Edition” guided competitors throughout Chicago while exploring new cuisines and neighborhoods.

The inaugural event was brought to life by WBEZ’s Curious City program, an ongoing news experiment that includes the public in the editorial decision-making process. Dubbed the “Chicago Eats Edition” the event itself featured 74 groups of challenges for players to complete from mid-August to mid-September. Each challenge group represented a Chicago community where players were tasked to find and interact with local restaurants to learn more about the area.

“The Curious City event is a prime example of the endless capabilities of our Eventzee application,” said Craig Holland, CEO of Freeze Tag. “The team at WBEZ took their event to new heights, and has offered us some great insight into future uses of the Eventzee platform.”

One of the key features of the new Eventzee app is the ability to group challenges together to be completed sequentially. The “Curious City Scavenger Hunt” made great use of this new feature for its month-long event. Within each group there were three challenges for each of the 74 communities throughout Chicago.

The first challenge included a rhyming clue to guess the name of the neighborhood. The second challenge asked players to take a selfie in front of a particular restaurant in the area. The third challenge required players to submit a question to WBEZ. The radio station plans on using these questions to follow up with reporting in various areas around Chicago.

WBEZ Chicago shared that the scavenger hunt was overwhelmingly successful, with 407 teams (both virtual and in-person) and more than 1,000 individuals who participated from across the Chicagoland area.

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/. 

About WBEZ Chicago

WBEZ, Chicago’s NPR news station, serves the community with fact-based, objective news and information. WBEZ’s award-winning journalists ask tough questions, dig deep for answers and expose truths that spark change and foster understanding. In addition to its local and national news programming, WBEZ Chicago is home to a growing portfolio of popular podcasts, including the “Making” series of Making Obama and Making Oprah; a new investigative series, Motive; 16 Shots: A podcast about the fatal police shooting of Laquan McDonald; Nerdette; and Sound Opinions. WBEZ Chicago has a legacy of innovation as the birthplace of nationally acclaimed programs such as This American Life, and Wait Wait…Don’t Tell Me! and the ground-breaking podcast, Serial. Download the WBEZ app, available in the App Store and Google Play. Learn more about WBEZ Chicago and its award-winning programming and on-demand digital content at wbez.org or on Facebook or Twitter. 

About Freeze Tag, Inc.

Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com

Forward-Looking Statements

This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.

Contact:

info@freezetag.com

714-210-3850 x26

MHQ Bash FREE Public Scavenger Hunt!

MHQ Bash FREE Public Scavenger Hunt!

Our annual MHQ Bash usually includes an interactive scavenger hunt for attendees in Texas, but with the world in a bit of a different place a different plan is needed! Luckily the all-new Eventzee app is perfect for hosting virtual events in a safe (and fun!) environment.

We’re excited to announce that in connection to Munzee’s “Bash From The Past!” event we have a great opportunity to show everyone a more personalized event style! Join our weeklong virtual scavenger hunt which will be a walk down memory lane, as well as a look at the future of Eventzee!

Did you know Eventzee was first announced at the first MHQ Bash in 2014? All we had was a presentation and some screenshots, but we’ve come a long way since then. So be sure to join our hunt to see how far we’ve come!

Just download the NEW Eventzee app and use the code “BASH2020” to access this special hunt. Or scan this QR code using the Eventzee app to join quickly! Please note that if you haven’t already you will need to create a new Eventzee account to join. The previous version of Eventzee used Munzee accounts to login, but the all new version stands on its own.

Scan to play!

This event will be available until September 30 at 23:59 MHQ time. Per usual no screenshots will be accepted unless the clues ask for it. Please also note that since the new version of Eventzee is separate from Munzee, players will not be awarded additional Munzee points or badges as they did previously.

There are some challenges you can complete right away, and some that will be released daily in groups to further immerse you in each day’s theme. We’ll be awarding prizes to the top finishers, so make sure to submit your best photos, videos, and text challenges to rise to the top! As we’re anticipating a large amount of submissions, we may not be able to review everything — however, we will definitely review submissions from those at the top of the leaderboard once the event is over, to ensure that the final ranking for the prize winners is accurate.

Good luck and remember to have fun! We look forward to seeing all of you in the new Social sections of the app!

Freeze Tag Launches “Buffalo’s Most Amazing Race” Eventzee Scavenger Hunt With The Salvation Army

Freeze Tag Launches “Buffalo’s Most Amazing Race” Eventzee Scavenger Hunt With The Salvation Army

TUSTIN, CA, September 1, 2020 – Freeze Tag (OTC: FRZT), a leading creator of location-based mobile social games, launched a fundraiser project with The Salvation Army of Buffalo using the Eventzee scavenger hunt app. Utilizing Eventzee technology, “Buffalo’s Most Amazing Race” guided competitors throughout western New York in a safe, social distance adventure.

The annual event, which kicked off in late July, featured teams of two who competed from the safety of their cars in a scavenger hunt throughout Buffalo, NY. With a first-place prize of $1,000, contestants were eager to compete in the name of a good cause. Challenges within the app were based on art, history and exciting locations throughout the Buffalo area. 

“We were excited to help The Salvation Army take their annual fundraiser to the next level,” said Craig Holland, CEO of Freeze Tag. “With the help of Eventzee they were able to present a state of the art experience that was interactive, safe, and fun for the whole family.”

The city-wide amazing race is one of the Buffalo Salvation Army’s biggest fundraising events of the year, but due to COVID-19 health concerns, plans had to shift. So, the committee re-invented the event into a COVID safe, socially distanced scavenger hunt event the whole family could enjoy.  Eventzee was able to offer not only a safe alternative, but through the new Eventzee app players were able to compete in a number of different challenge types including photos, videos, GPS locations, and more. All funds raised from the event support programs and services of The Salvation Army in Buffalo NY, which are needed now more than ever.

“We were thrilled to discover the Eventzee app in early June,” said Laurie Krajna, Development Director of The Salvation Army WNY Region. “ It allowed us to re-invent our fundraiser, as opposed to canceling it.  Due to the coronavirus, the funds raised from this event were crucial to our keeping programs and services available to those in our community in need.  The post- event survey showed that our participants want us to keep this component in future races.  It was fun, easy to implement, and really added to the event experience.”

The partnership with The Salvation Army is part of the Eventzee marketing program which gives companies the opportunity to engage with their clients in new and exciting ways through gaming. Companies can increase brand loyalty and offer virtual marketing promotions, incentives and competitions for a day, a week or even many months. Eventzee is also a unique fundraising tool, which allows clients to sell access to their mobile scavenger hunts with ease.

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About The Buffalo Salvation Army

The Salvation Army, an evangelical part of the universal Christian church established in 1865, has been supporting those in need in His name without discrimination for 130 years in the United States. Nearly 30 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. 82 cents of every dollar spent is used to support those services in 5,000 communities nationwide. To learn more about The Buffalo Salvation Army visit https://buffalo.salvationarmy.org/BuffaloNY.

About Freeze Tag, Inc.

Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com

Forward-Looking Statements

This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.

Contact:

info@freezetag.com

714-210-3850 x26

Eventzee Exposure: Penn State Wellness Scavenger Race

Eventzee Exposure: Penn State Wellness Scavenger Race

In “Eventzee Exposure” we look at testimonials from happy clients who have hosted their own Scavenger Hunts. Our users’ experience is very important to us, so when things go off without a hitch we want to cheer about it. If you’d be interested in sharing your Eventzee experience please reach out to eventzee@munzee.com.

Event Host/Company: Penn State University (Harrisburg Campus)

Event Name: Wellness Scavenger Race

Event Breakdown:

Eventzee was used for a wellness event that emphasized fun and Penn State University history. The event was held on campus during common period, a 2-hour time frame when no classes are scheduled on Tues/Thurs. The clues and tasks were placed all throughout campus for students to complete within the set time frame.

Overall Experience:

“The feedback was very positive. All expressed interest in attending next year, as we want to make this an annual event. I believe mostly the app added fun to the process. Most students took it very seriously and were quite competitive. Hopefully it also helped increase awareness of our services and tips on maintaining/improving wellness.”

Clue Examples:

Photo Clues:

“Snap” the Rooster- Rooster Cogburn was a cowboy that used to drink too much and would “drunk ride” his horse home. Now he uses Uber, and is waiting for his ride in a very accessible area of Olmsted. Find Rooster and take your most creative “horse-riding” picture with him while he waits!

Hail To The Lion!- We Are!…all about the Lion. Head to the Lion Shrine and take your most creative and silly selfie or team pic to be shared at the end of the race.

Quiz Clues:

Beast Mode- Go to the Fitness room and compute the following math problem: Number of treadmills + number of stationary bikes – number of fire extinguishers + number of row machines = ?

Game Day- From billiards to Foosball, students can unwind AND lay some smack on their friends at the games available in the SEC. According to the U.S. Air Hockey Association, how many points does it take to win an air hockey match?

Photo Examples: