4 Reasons Virtual Events Help Augment Marketing Programs

Planning a virtual event for your business can seem like a daunting task, but with Eventzee’s custom scavenger hunts, we make event planning and execution a breeze. 

It’s no secret that smartphones have become an active part in all of our lives. With the Eventzee scavenger hunt app, your customers can engage with your brand or business through their phones. Custom virtual events that are completely branded to your organization’s needs are a perfect way to help market your business. 

1. Drive Revenue From Engaged Customers

Scavenger hunts are one of the best ways to get people out and exploring their surrounding areas. Driven by prizes and the goal of winning the competition, this friendly challenge encourages participants to visit new shops, cities, businesses, and more.

Recently, SenArt Films launched a movie premiere event using the Eventzee scavenger hunt app. The “Lust For Gold Treasure Hunt” had moviegoers stopping by landmarks and businesses throughout Tucson Arizona’s Mercado District. With prizes like $1,000 in cash, hiking gear, and more, this event quickly had teams engaged, exploring the city like they may never have before. 

This hunt was free for the players to join, and they did not need to purchase a ticket to the film premiere later that day. The hands-on experience of a real world treasure hunt boosted exposure for the film and led to increased interaction with shops and restaurants around the city.

2. Obtain New Social Media Content 

Let’s be honest, in the era of social media authenticity is celebrated. Stock photos may work for websites and brochures, but what’s better for your brand’s social channels than photos of your real customers enjoying themselves? 

In one of Houston’s latest pop-up restaurant sensations, the Rusty Krab is an immersive, Spongebob-inspired dining experience, engaging people of all ages. The restaurant has daily activities, including a unique Eventzee-based scavenger hunt. In a location that’s already geared towards photo ops, the Eventzee virtual scavenger hunt guides players through tasks to have them pose and post their results to earn points. All scavenger hunt photo ops make for great social media posts and based on the challenge description you can get the exact content you’re looking for.  

3. Increase Online Presence with Local News and PR Coverage

Another benefit of hosting events for your brand is the local news and PR coverage for your brand. Spreading the word about your event also increases brand visibility, aside from traditional marketing. By hosting an event that is free and open to the public you can raise awareness about your product or service through unique and innovative ways. 

4. Increase Brand Loyalty

Finally, one of the biggest goals of every company is to gain and retain customers. Events are one of the best ways to create long-lasting bonds with your customers that will keep them coming back, even after the event has ended. 

Having just recently launched their second Eventzee-based virtual event, Barnes Harley-Davidson utilizes the virtual scavenger hunt app software to engage their customers. Riders participating in the Squad Wars: Coast to Coast use the app to work in teams, visiting locations, landmarks and businesses throughout the U.S. and Western Canada. 

The best part, the squads that end up ranking in top positions on the leaderboard when the event is over are awarded with custom squad helmets, custom squad jackets, and more.

Squad Wars: Coast to Coast is the perfect example of using company branding to host events, making it fun and memorable for customers to engage, even after their latest purchase or visit.

It’s never been easier to have a fully customizable tool, that’ll allow people to gain a true connection to your brand. Engage with your customers in new and exciting ways through gaming programs using the Eventzee platform. Increase brand loyalty and offer virtual marketing promotions, incentives and competitions for a day, a week or even many months.

The Eventzee platform allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Eventzee, go to eventzeeapp.com or contact craig@freezetag.com.

Utilizing Virtual Passports to Engage Tourists and Visitors in Your City

Utilizing Virtual Passports to Engage Tourists and Visitors in Your City

With vaccination levels on the rise, there’s no doubt that people have begun to travel more. In fact, studies show that over the fourth of July holiday this month, air travel levels reached record highs compared to pre-pandemic numbers.  

While downtowns, both big and small, benefit from these visitors, making sure to engage those who choose to visit your destination is almost as important as getting them to come there in the first place. Small businesses, local restaurants, historic monuments and more, all benefit from an increase in activity.

SUMMERTIME ENGAGEMENT IN A COLLEGE TOWN

The city of Champaign, Illinois, for example, is an area that experiences the bustle of activity from its college-aged residents during the school year. During the summer-time, when those students travel home between semesters, there’s a brief lull in activity among the streets. However, with the local community coming out of the pandemic, Xander Hazel, Executive Director of Champaign Center Partnership, was eager to find a way to engage the local community and visitors to the area. 

Their event, 13 Thursdays, allows businesses in the Champaign area to offer promotions and get people visiting local businesses and restaurants. Now hosted through the Eventzee App, the Champaign Center Partnership team thrives in engaging their visitors and community. 

“We highlighted all the business deals with QR code challenges (we call this the “business passport”) and included different types of challenges to provide fun scavenger hunt activities throughout the neighborhood,” said Hazel. “We also have giveaways throughout the summer to keep the momentum going and a grand prize at the end of the summer to encourage participation.”

The Eventzee App is no doubt a fantastic tool when it comes to marketing your businesses and downtown areas, but it’s also a no-brainer when considering business logistics and environmental impacts. 

PAST EXPERIENCE WITH PASSPORTS

Prior to using Eventzee, the Champaign Center Partnership team printed hundreds of business passports, or coupon books with advertisements, that Businesses would physically stamp when people redeemed a deal. Oftentimes, people would forget their booklet and need a new one. 

“We could give away 1,000 booklets, but we never knew how many people were actually using them,” Hazel said. “And then, we had to get the booklets back if people wanted to win prizes, so we had to take the extra step to establish drop-off locations. In 2019, the last year we did this promotion, we printed and distributed 1,000 booklets. Of those, we only got 6 booklets back.”

Person holding paper passports for an event in Champaign, Illinois.

Previous paper passports used by Champaign, Illinois, for their 13 Thursday downtown engagement event.

SUCCESS WITH EVENTZEE DIGITAL PASSPORT EVENTS

Champaign’s experience with Eventzee has been much more successful this year. On top of reducing production and operation expenses, organizers were able to easily track player participation, communicate with participants in real time, and more. This year’s 13 Thursdays event has already seen greatly increased activity with almost 300 participants, and the versatility of challenge types has offered participants even more ways to play. 

Whether looking to set up a citywide self-guided tour, drive traffic to historical areas, or increase visitor engagement for local vendors and businesses, Eventzee has a solution. The Eventzee platform is free for participants to download, and has the most challenge types offered on the market, including QR code scanning, GPS, photo and video upload, and more. Every Eventzee event is customized to the organization or company branding.

The Eventzee platform allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Eventzee, go to eventzeeapp.com or contact craig@freezetag.com.

Sage Fruit Company Launches Scavenger Hunt With Eventzee

Sage Fruit Company Launches Scavenger Hunt With Eventzee

Sage Fruit Company has launched a fan engagement event using the Eventzee scavenger hunt app. In partnership with Tony Stewart Racing, the “Sage Fruit Scavenger Hunt” challenges apple and racing fans alike to test their knowledge, and visit race tracks across the country.

Interested parties can join the free event by using code “APPLES” in the Eventzee app. The virtual event features GPS, photo, video, text, and quiz challenges, with new challenges appearing weekly. Through the GPS Challenges, participants are encouraged to attend as many races as they can in the 2021 season. However, those unable to attend will still find fun fruit- and racing-themed challenges to complete.

“The team at Sage Fruit has an eye for detail and design,” said Craig Holland, CEO of Freeze Tag. “Everything — from the challenges in their event to the promotional flyer — highlights their partnership dynamically!”

A ten-minute Zoom call with drivers Tony Stewart and Danny Schatz, as well as an autographed hat will be awarded to the first-place finisher. Second place will receive framed, autographed posters, and third place will receive a Sage Fruit Travel Pack. The hunt will run until Tuesday, November 16, giving participants ample time to complete all the challenges for a chance to win.

“As a partner to Tony Stewart Racing, we wanted to support the team by mobilizing fans in a safe way,” said Kaci Komstadius, Social Media Director of Sage Fruit Company. “At the same time, we wanted fans to learn more about us and the products we grow and sell, but in digestible chunks. Eventzee gave us the flexibility to kill two birds with one stone!”

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About Sage Fruit Company
Located in the heart of the Pacific Northwest, the growers of Sage Fruit Company have been supplying customers with apples, pears and cherries for multiple generations. We take great pride in our commitment to quality, innovation, and service. Sage Fruit growers farm several thousand acres of orchards throughout the state of Washington, as well as parts of Oregon. We offer a wide variety of apples and pears throughout the year. In addition, during the summer months we pack both Dark Sweet and Rainier cherries. By using the most efficient growing methods available, we are able to deliver high-quality produce to our customers year-round.

About Tony Stewart Racing
As tenacious as Tony Stewart is in the cockpit of a racecar, he’s proven equally adept at providing cars and equipment for racing’s dirt-track elite. In November 2000, Stewart formed Tony Stewart Racing (TSR), and since it’s inaugural season in 2001, TSR has earned 23 owner championships – 14 in USAC and nine in the World of Outlaws (WoO) Sprint Car Series.

Operating out of a state-of-the-art 25,000- square-foot facility in Brownsburg, Indiana, TSR campaigns a WoO team for ten-time series champion Donny Schatz. Schatz earned TSR’s most recent title when he scored the 2018 WoO Championship with a series-best 22 wins.  One of those wins came in the prestigious Kings Royal event at the legendary Eldora Speedway in Rossburg, Ohio, which is also owned by Stewart.

About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com

Forward-Looking Statements
This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.

Contact:

info@freezetag.com

714-210-3850 x26

CrimeCon Attendees Solve The Mystery With Eventzee Scavenger Hunt

CrimeCon Attendees Solve The Mystery With Eventzee Scavenger Hunt

In June 2021, the Eventzee team created and launched a special scavenger hunt for CrimeCon, a true crime convention in Austin, Texas. Utilizing Eventzee technology, Oxygen’s CrimeCon Challenge: The Hunt is On offered both in-person conference participants and virtual attendees the opportunity to test their knowledge of true crime, interacting with convention vendor booths or virtual spaces, and solving mysteries to win prizes!

There were two CrimeCon hunts attendees could join — the Austin hunt and the Virtual hunt. The former was for attendees at the in-person event in Austin, TX from June 4-6, while the latter was for those who had signed up for Virtual Access Badges

“We were excited to be part of an event as highly anticipated as CrimeCon,” said Craig Holland, CEO of Freeze Tag. “As fellow fans, our team enjoyed working with CrimeCon staff to create an event designed to engage true crime followers.”

Both hunts featured photo, video, text, and quiz challenges. They also featured QR Code challenges tailored to each event. Through text and quiz challenges, players were tested on shows in Oxygen’s roster, such as Cold Justice and Snapped, and also on more general facts relating to true crime. Many of these challenges also included clips from the popular shows using Eventzee’s video hosting feature.

Some text challenges also required players to unscramble certain true crime terms based on the challenge’s banner image.

Meanwhile, through photo and video challenges, players were invited to step into the role of detective, socialize with other attendees, and more. These challenges encouraged players to get creative and offered CrimeCon great content for sharing the convention’s experiences. 

For those who love solving murder mystery puzzles, a special QR code game was created. Attendees were tasked with tracking down hidden QR code “fingerprints” hidden throughout the event space, or in digital spaces, in order to solve a fictional crime. As each code was scanned players were awarded “letters” in the My Badges section of the app. Each QR code revealed a new letter and players had to solve for the name of the culprit by unscrambling all of the letters.

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About CrimeCon
From the latest cases to the latest scientific techniques. From the newest TV shows and docs to the best podcasts in the world. And from deep-dives into topics you didn’t even know existed to big ballroom sessions with personalities you watch every week—CrimeCon is the platform that delivers it all.

 CrimeCon events are equal parts education and experience. Organizers curate a wide-ranging program that has something for everyone and that combines hands-on learning with plenty of chances to have fun meeting speakers, podcasters, and other fans. 

About Oxygen
Oxygen is a multiplatform crime destination brand for women. Having announced the full-time shift to true crime programming in 2017, Oxygen remains one of the fastest growing cable entertainment networks with popular unscripted original programming that includes the flagship “Snapped” franchise, “Cold Justice,” “Killer Couples,” “Criminal Confessions,” and breakout hit event series such as “The Disappearance of Natalee Holloway,” “Dahmer on Dahmer: A Killer Speaks,” and “Aaron Hernandez Uncovered.” Available in more than 77 million homes, Oxygen is a network of NBCUniversal Entertainment & Lifestyle Group, a division of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience. Watch Oxygen anywhere: On Demand, online, or across mobile and connected TVs.

Big Brothers Big Sisters Launches Scavenger Hunt with Eventzee

Big Brothers Big Sisters Launches Scavenger Hunt with Eventzee

Big Brothers Big Sisters of the Bluegrass (BBBS Bluegrass) launched a fundraiser project using the Eventzee scavenger hunt app. Utilizing Eventzee technology, “Scavenger Hunt for Kids’ Sake” was the nonprofit’s first hybrid fundraising event, which allowed attendees at an in-person event to compete against those participating virtually. 

 The hunt continues the tradition of the “Bowl for Kids’ Sake” and “Golf Fore Kids’ Sake” fundraising events. Fundraising began in the weeks leading up to the hunt, which took place from June 4 to June 6. The in-person event was held at Red Mile Race Track, following all the recommended protocols to keep attendees safe. Teams were composed of 4-6 members, regardless of whether they were competing in-person or virtually, and they were given a 1-2 hour timeframe to complete most of the challenges. The event raised nearly $50,000 that will go directly toward supporting youth in Central Kentucky.

 “Big Brothers Big Sisters of the Bluegrass is a prime example of how to utilize Eventzee as a fundraising tool,” said Craig Holland, CEO of Freeze Tag. “They were able to provide a fun, fresh event for their clients, and raise awareness about their great program. We’d love to have the opportunity to work with them on more events in the future.”

 Challenges were organized into 5 groups. The first group was open to all teams before the hunt officially started, allowing them to prepare by providing info challenges about the event’s sponsors, encouraging them to follow the sponsors on social media via photo challenges, and allowing them to express themselves via text and video challenges. The remaining groups were allocated as follows: “In-Person Challenges”, which included QR Code challenges for eggs hidden around the track; “Virtual Challenges”; “Anywhere Challenges”, which were largely photo and video challenges that were skill- or creativity-based; and “Anywhere Trivia”, which consisted entirely of quiz challenges with either a “Big”, “Little”, or “Movie” theme. 

 “Eventzee provided an excellent experience for our annual event and helped us reach a larger audience than just in-person attendees,” said Afton Fairchild, Community Engagement Director of Big Brothers Big Sisters of the Bluegrass. “Eventzee’s staff was very responsive and thanks to them, Scavenger Hunt for Kids’ Sake went off without a hitch!”

 The partnership with BBBS Bluegrass is part of the Eventzee marketing program that gives companies the opportunity to engage with their clients in new and exciting ways through gaming. Companies can increase brand loyalty and offer virtual marketing promotions, incentives and competitions for a day, a week or even many months. Eventzee is also a unique fundraising tool, which allows clients to sell access to their mobile scavenger hunts with ease.

 If you’re interested in hosting an Eventzee scavenger hunt, visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About Big Brothers Big Sisters of the Bluegrass
BBBS Bluegrass’ mission is to create and support one-to-one mentoring relationships that ignite the power and promise of youth. They aim to defend the potential of children in Central Kentucky by creating lasting relationships with mentors who provide support and encouragement to help them achieve their dreams. If you are interested in becoming a mentor, please contact Big Brothers Big Sisters of the Bluegrass at 859-231-8181 or visit www.bbbs-bluegrass.org for more information.

About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com

Forward-Looking Statements
This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.

 Contact:

info@freezetag.com

714-210-3850 x26

Freeze Tag Launches Team Events With Eventzee

Freeze Tag Launches Team Events With Eventzee

We’re excited to announce we have officially launched a state of the art team event option for the Eventzee application! While in the past, event participants could potentially work as a team under a single Eventzee account, this worked better for in-person events. The extended functionality comes as a highly requested feature from clients, particularly those hosting team-building or ice breaker-style events.

“With virtual events, coordinating with team members in different locations and maybe even different time zones is already difficult,” said Craig Holland, CEO of Freeze Tag. “With the Eventzee Teams version, team members can be in different locations and still contribute to their overall team’s score.” 

The main difference between Eventzee team events and regular events is that team events have extra Team Scoring options for event hosts to specify their requirements. Unlike some other scavenger hunt apps, each team member’s score can affect the overall team score in Eventzee team events, if the host chooses. Event hosts have the flexibility to require all team members to complete a challenge, just one team member, or any number in between. In addition, depending on the member requirement they chose, event hosts can specify whether they want only the top N or bottom N scores to count, or to have all the scores added together.

Utilizing Eventzee’s Team functions and white label program, Barnes Harley Davidson launched the exclusive Squad Wars: Coast To Coast app. This exciting, multiplayer, motorcycle riding experience has riders driving to landmarks and businesses throughout North America.

Event hosts also have the option to create teams and assign participants to them, or to leave it up to their participants to form their own teams. For the latter option, a minimum and maximum number of members can be specified so that teams must be within that range before they can start to work on the challenges. Regardless of which team-forming option event hosts choose, they always have the ability to create their own teams and move participants to different teams, if conflicts arise.

In events where participants are allowed to create their own teams, the team captains are given a Team Manager role which allows them full control over their members — they can invite, cancel invites, accept or reject join requests, promote to the Team Manager role, and remove. In addition, the Team area in the Social tab only displays messages from other team members, unlike regular events where the Chat is open to all participants. This private team chat allows team members to use the Eventzee app to plan, strategize, and coordinate their efforts. 

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

 

Lust For Gold Film Launches Treasure Hunt With Eventzee

Lust For Gold Film Launches Treasure Hunt With Eventzee

SenArt Films will launch a movie premiere event using the Eventzee scavenger hunt app. Utilizing Eventzee technology, the “Lust For Gold Treasure Hunt” has moviegoers stopping by landmarks and businesses throughout Tucson Arizona’s Mercado District.

The hunt is free to join, but pre-registration is required. Interested parties simply need to follow the “Three Steps to Participate!” on Lust for Gold: A Race Against Time’s website. The virtual event features GPS, QR code, photo, video, text, and quiz challenges. Participants will get a great overview of the Mercado District, which should come in handy when it’s time to head to the Festival Grounds in the Mercado Annex, where the film will be screened. The hunt will take place on Sunday, April 18, between the hours of 10:00 am and 4:00 pm.

“It’s an honor to be working with SenArt Films on the showing of their documentary,” said Craig Holland, CEO of Freeze Tag. “Hosting a treasure hunt prior to the film opening is a wonderful way to get the audience into the spirit of adventure captured in the Lust for Gold film.”

$1,000 in cash and prizes will be awarded to the top 3 participants or teams. The winners can expect to receive some combination of hiking gear, merchandise, gift certificates, and more. The film premiere will take place a few hours later, as part of the Arizona International Film Festival. Interested parties will need to purchase the $10 tickets via Eventbrite.

“We wanted to offer viewers of the film a hands-on experience by sending them out on a treasure hunt of their own,” said Hannah Gabriel of SenArt Films. “Eventzee’s wide selection of challenges are a perfect fit and setting up this one-of-a-kind adventure was easy using their tools.”

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About Lust for Gold: A Race Against Time
Like the 1949 Columbia Pictures release of Lust for Gold, this present-day true story is about obsession, greed, and the hunt for gold. Boyhood dreams of treasure lead to a lifelong search when a retired missile scientist makes a monumental discovery and tempts fate for fortune as he hatches a secret plan to prove his claim. With his estranged son at his side, he secures an entertainment/personal injury lawyer who assembles a team –a retired blackjack dealer, a veterinary assistant, and a dog. The plan? To covertly remove gold bullion from within the most restricted area of Federal land deep within Superstition Mountain, Arizona. But the one risk greater than facing the unforgiving terrain and Federal prosecution is time.

The Feature Presentation is preceded by a Featurette, The Tomb, which follows the same team in their efforts to unearth a Jesuit Tomb said to contain millions of dollars of gold bars, jewels, coins and paintings.

Lust for Gold: A Race Against Time will have its premiere Sunday, April 18 as part of the Arizona Film Festival. Learn more at https://senartfilms.com/lust-for-gold/.

About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com

Forward-Looking Statements
This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason.

 Contact:

 info@freezetag.com

 714-210-3850 x26

Merrell Launches Fan Event With Eventzee

Merrell Launches Fan Event With Eventzee

Merrell, the global leader in outdoor performance and lifestyle footwear and apparel, launched a fan engagement event using the Eventzee scavenger hunt app. Utilizing Eventzee technology, the “Atlanta Scavenger Hunt presented by Merrell” encourages both fans and community members alike to celebrate the great outdoors throughout the city.

 

 

Those in the Atlanta, GA area can download the Eventzee app and enter the join code “stepfurther” to participate in the ongoing event. The virtual event features photo, video, text, quiz, and gps challenges. Through photos and videos, players can share their favorite Merrell gear and landmarks in Atlanta. Text and quiz challenges will test players’ knowledge on local wildlife. The event will run through Friday, April 30th, allowing players nearly a full month to complete all the challenges.

“Merrell has made great use of nearly all the challenge types Eventzee has to offer,” said Craig Holland, CEO of Freeze Tag, “The variety will create a rich experience for those who participate.”

The theme of the event is “Get Outside.” Some challenges will prompt players to visit specific locations, such as Merrell stores and other local businesses. Other challenges will leave the destination up to the players. The goal is to have players taking in fresh air, for both physical and mental health.

“Curing a bad case of cabin fever is what we do best,” said Lindsey Jones, Field Marketing Specialist of Merrell. “This event will help our community regain the spirit of adventure.”

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About MERRELL
Merrell® exists to share the simple power of being outside. As the global leader in outdoor active footwear with the Moab hiking boot and Jungle Moc, Merrell is focused on merging performance, styling, and comfort to empower all people to confidently explore the outdoors. Merrell is celebrating its 40th birthday in 2021 with a mission to build an inclusive and sustainable outside environment for future generations to enjoy. Visit Merrell.com, the Merrell Newsroom, or follow us on social @Merrell.  Merrell® is a division of Wolverine World Wide (NYSE: WWW), one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children’s and uniform footwear and apparel.

About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com 

Forward-Looking Statements
This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason. 

Contact:

info@freezetag.com

714-210-3850 x26

Barnes Harley-Davidson Launches Squad Wars With Eventzee

Barnes Harley-Davidson Launches Squad Wars With Eventzee

Barnes Harley-Davidson launched their second year of virtual community engagement events using their Squad Wars: Coast to Coast‬ app (formerly known as Barnes Nation: Game of Barnes). Utilizing Eventzee technology, “Squad Wars” has riders driving to landmarks and businesses throughout Western Canada and the United States.

Those interested in participating will first need to download the Squad Wars: Coast to Coast‬ app and create an account. Once that is done, it is recommended to visit the Squad Wars webpage to either create or find a squad to join, before doing so in the app. The new game utilizes underlying Eventzee technology which allows for team play. The challenges will require a majority of squad members to complete them before their points will be counted on the leaderboard. The virtual events, which feature gps, photo, video, and quiz challenges, are expected to end sometime in September.

“Barnes Harley-Davidson has been great to work with as they are constantly pushing the envelope,” said Craig Holland, CEO of Freeze Tag, “Many features they’ve requested have added polish to Eventzee’s functionality.”  

There are actually 2 Squad Wars events players can join when competing — the Squad Wars West Coast event and the Squad Wars East Coast event. The West Coast event is run by Barnes Harley-Davidson, while the East Coast event in conjunction with Blackbridge Harley-Davidson. Players can join the event of the dealership they’ve purchased from. The squads that are at the top spots in the leaderboards when the events are over will receive custom squad helmets, custom squad jackets, and an engraved trophy. 

“We’ve been looking forward to launching Squad Wars since the day we started working with the Eventzee team,” said Kiran Rancourt, Marketing Manager for Barnes Harley-Davidson. “We’re thrilled to offer motorcycle riders an opportunity to have activities they can enjoy with others who share their passion for riding.”

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About Barnes Harley-Davidson
Barnes Harley-Davidson is a network of motorcycle dealerships located in British Columbia, Canada. The goal at Barnes Harley-Davidson is to earn the privilege to be the Harley-Davidson® dealership of choice for the discerning rider. Barnes Harley-Davidson started The Game of Barnes to grow the motorcycle riding base and help riders explore new roads and connect with a like-minded community of riders.

About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com 

Forward-Looking Statements
This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason. 

Contact:

info@freezetag.com

714-210-3850 x26

Zoo Miami Launches Easter Hunt With Eventzee

Zoo Miami Launches Easter Hunt With Eventzee

Zoo Miami will launch a virtual fan engagement event using the Eventzee scavenger hunt app. Utilizing Eventzee technology, the “Zoo Miami’s Egg-Venture” has participants searching for Easter eggs throughout the zoo.

Those interested in participating simply need to purchase tickets for a zoo visit within the period of March 4 to April 4, download the Eventzee app, and enter in the specified join code. The virtual event consists entirely of QR code Challenges. Participants will need to use the clues provided in the challenge descriptions to determine where the codes are located in the zoo and scan them.

“We are excited to be working with Zoo Miami on what we hope is the first of many events,” said Craig Holland, CEO of Freeze Tag, “They’ve written some fun clues that will have their visitors racing around the zoo (in a socially distanced way) to see if they’ve gotten the answer right.”

Upon completion of the hunt, participants will receive a prize of 8 treat-filled eco-friendly eggs. To complement the event, Springtastic Baskets containing colorful recycled-material eggs, wildflower seeds, a Zoo Miami Souvenir Cup, an animal plush, animal feeding tickets, sunglasses, and a code to download an exclusive animal enrichment activity are also available for purchase on the zoo’s website.

“The Eventzee app is a contactless way for us to enhance visitors’ experiences,” said Natalie Sarracino, Public Events Supervisor of Zoo Miami. “It’s a modern version of a zoo passport activity that adults can enjoy too!”

If you’re interested in hosting an Eventzee scavenger hunt visit our website and contact our team to set up the best package for you. You can also email us at sales@eventzeeapp.com or call us at 714-210-3850 x15. Eventzee is ideal for trade shows, conferences and orientations. Businesses can use the app to drive traffic to specific locations, promote vendors or products and increase social interactions, while observing appropriate social distances. Some clients use Eventzee to hold contests and give away prizes to their most engaged customers. There are many ways Eventzee can help you achieve your business goals. For more information visit https://www.eventzeeapp.com/.

About Zoo Miami
As one of the world’s greatest zoos and a part of Miami-Dade County Parks, Recreation and Open Spaces Department, Zoo Miami is home to more than 3,000 animals from all over the world. Open daily, Zoo Miami is located at 12400 SW 152 street; Miami, FL 33177. General zoo admission is: $22.95/adult, plus tax and $18.95/child (3-12) plus tax.  Children under two, zoo members, and parking are free. Zoo Miami’s daily hours are 10:00 a.m. – 5:00 p.m.; last ticket sold at 4 p.m. Please purchase tickets in advance of your visit at shop.zoomiami.org.  For additional information and updates, please visit http://www.zoomiami.org or call (305) 251-0400.

About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile location-based games for consumers and businesses.  Our portfolio includes hits such as Munzee, a social platform with nearly 10 million locations worldwide and hundreds of thousands of players that blends gamification and geolocation into an experience that rewards players for going places in the physical world, Garfield Go, a Pokemon Go style augmented reality game based on the iconic cat Garfield, WallaBee, an addictive collecting game with over 2,200 beautifully drawn digital cards, as well as many social mobile games that provide endless hours of family-friendly fun. We also offer our technology and services to businesses that want to leverage mobile gaming in their marketing and branding programs. For example, our Eventzee solution allows businesses to create private scavenger hunts in physical places such as malls, tradeshows, company events or campuses to create immersive brand experiences.  For more information about Freeze Tag, go to: https://www.freezetag.com 

Forward-Looking Statements
This press release contains forward-looking statements that involve substantial uncertainties and risks. These forward-looking statements are based upon our current expectations, estimates and projections and reflect our beliefs and assumptions based upon information available to us at the date of this release. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including but not limited to, our ability to market our games, and our ability to implement new changes and release them. We undertake no obligation to revise or update any forward-looking statement for any reason. 

Contact:

info@freezetag.com

714-210-3850 x26