November is right around the corner, along with some of the busiest shopping days of the year! People around the country are encouraged to support their local shops and businesses by participating in Small Business Saturday.
One of the best ways to encourage locals and tourists to engage with these local businesses is by utilizing a scavenger hunt app platform to get people out and exploring their communities!
Not sure where to start? Here are some of our favorite ways to get you started!
QR Scanning
One way to get people browsing throughout the entire community is to create QR codes for participating shops, restaurants, and businesses. With the Eventzee scavenger hunt app, anyone participating in the event is encouraged to visit as many of these businesses as possible, scanning the unique QR code at each location and earning points.
Often, Eventzee clients will give their participants a certain number of QR codes to scan before they’re entered to win a prize. For example, Downtown Jacksonville, FL, who uses Eventzee for their Halloweek event, encourages all attendees to scan at least 10 QR codes into the Eventzee app, which rewards all who complete the task a $20 #DTJax e-Gift Card.
Utilizing Clues
In the true “scavenger hunt” fashion, give clues to participants for finding specific locations and businesses throughout town. At each location, organizers can choose whether to request a picture of the participants at the location, or personalized QR codes can be scanned.
Offer Discounts and Deals
Bring out the masses by offering deals, coupons, and discounts for those who choose to participate in the event! It’s likely that the small businesses will already be offering their own discounts during the busiest shopping season of the year, but additional offers will encourage people to join the event and visit more shops and businesses.
Join Forces!
Is your downtown area close to other downtowns? Join forces in a combined event that will get attendees not only exploring one downtown, but multiple! Having an event that encourages people to visit communities that are out of their norm is a great way to increase foot traffic and support for small, local businesses.
In an event that encourages people to make excursions to multiple locations, Loudoun Economic Development in Loudoun County, VA, utilized the Eventzee scavenger hunt app platform to get participants exploring over two dozen participating locations.
Whether you’re looking to engage your local community, increase your city’s tourism, or just provide a fun way for people to explore your town, Eventzee’s scavenger hunt app is the perfect solution for your Small Business Saturday event!
For more information and to get in touch, contact Craig Holland, sales@eventzeeapp.com.